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I make fuzzy thoughts tangible and rough products   market   ready

Hi, I'm Theertha

a multidisciplinary designer

Currently, a Product Designer and UX Strategist. I specialize in scaling early-stage products, where ambiguity is high and resources are limited. 
In my previous life, I was a trained architect; in one  before that, I doodled on everything- books, bags and people.
Now, to everything I design, I bring a salad of system's thinking, contextual awareness, human-centered design principles and audacity.

experience

BrightInsight
UI/UX Designer
2025-2025
Contractor. Designed 4 features to target 20% increase for T-coach
Zemlia
UI/UX Designer
2024-2025
Resident. Brainstormed concepts. Brought them to life as hi-fi screens
Furniture Repair Bank
UX Researcher + Designer
2024-2024
Volunteer. Redesigned group-volunteer event scheduling, accelerating it by 50% 
University of Washington
Master's student
2022-2024
Studied Human Centered Design and Engineering
Labyrinth Technologies
Intern to UI/UX Designer
2021-2022
First and only designer.
Scaled Cacti from MVP to MMP 
Zachariah Consultants
Junior Architect
2020-2020
Detailed architecture drawings for high-rises
Manipal University
Bachelor's student
2014-2019
Studied Architecture
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